Dildo Cost: UK Price Guide

Ava Noir — Dildo Guides

How Much Does a Dildo Cost in the UK?

A realistic UK price guide — what you can expect to spend at each tier, what drives the cost difference and how to get genuine value for money.

Shop Dildos
£10–£25budget range — mostly porous materials, treat with caution
£25–£60mid range — body-safe silicone and ABS designs
£60–£120premium — quality silicone, glass and steel options
£120+luxury — artisan glass, steel and high-end silicone
The price of a dildo reflects its material, manufacturing quality and safety — not just its size or appearance. A cheap toy is not always good value when material safety is factored in.

UK dildo prices range from under £10 to several hundred pounds for artisan designs. Understanding what drives those price differences helps you spend wisely rather than just spend less. The most important factor is material — the cost of medical-grade silicone, borosilicate glass and stainless steel has a floor below which they cannot be genuinely produced. A toy priced below that floor claiming to use premium materials should raise questions.

Price Ranges by Material

Material Typical UK Price Range Body Safe? Value Assessment
Medical-grade silicone £25 – £80 Yes Best overall value — durable, safe and long-lasting
Borosilicate glass £35 – £120+ Yes High upfront cost, lifetime product with proper care
Stainless steel £50 – £150+ Yes Most durable material available — a genuine long-term investment
Hard ABS plastic £15 – £35 Yes Body-safe budget option — less durable than silicone
Jelly / TPE £5 – £25 No Low cost but genuine health risk — poor long-term value

What Drives the Price?

Several factors determine what a dildo costs beyond just the material it is made from:

  • Material quality. Medical-grade silicone, borosilicate glass and surgical stainless steel all have genuine production costs. A very cheap toy claiming to use these materials is likely using inferior substitutes.
  • Manufacturing precision. A seamless, uniform design is more expensive to produce than a two-piece moulded toy with visible seams. Seams can harbour bacteria and indicate lower quality manufacturing.
  • Vibration components. Vibrating dildos cost more than non-vibrating ones due to the motor, electronics and charging components. A quality rechargeable motor costs significantly more than a cheap battery-operated one.
  • Brand and retailer. Buying from a reputable specialist retailer rather than an unregulated marketplace typically costs more but comes with accurate material information and genuine customer support.
Under £25 — Buyer BewareMost toys in this range use porous materials like jelly, rubber or TPE. Body-safe options exist but are rare. Always check material specifications carefully before buying at this price point.
£25–£50 — Sweet SpotThis range covers a good selection of body-safe silicone dildos from reputable brands. A reasonable starting point for most buyers who want safety without overspending.
£50–£80 — Quality TierBetter silicone, higher manufacturing precision and more design options. Often includes suction cup bases, more realistic detailing and better vibration motors if motorised.
£80–£150 — PremiumGlass and steel dildos sit in this range. These are lifetime purchases with proper care. High-end silicone with dual-density construction also appears here.
Think Cost Per UseA £60 silicone dildo used for five years costs very little per use. A £10 jelly toy that degrades within months and poses hygiene risks is not cheaper in any meaningful sense.
Marketplace CautionCheap dildos on unregulated marketplaces frequently misrepresent their materials. A toy claiming to be silicone at £8 is almost certainly not. For more detail see our guide to cheap dildos.

Shop Body-Safe Dildos at Ava Noir

Our collection covers a range of budgets — all with clearly stated body-safe materials. Browse silicone, glass and steel options with discreet UK delivery.

Shop Now

Where to Buy a Dildo in the UK

Specialist sex toy retailers — both online and physical — are the most reliable source. They vet their products, provide accurate material information and stand behind what they sell. This is where the majority of the body-safe market operates.

General online marketplaces — including some of the largest platforms — carry a significant proportion of unregulated products from manufacturers who misrepresent materials. A toy claiming to be silicone for £8 from an unknown seller is almost certainly not made from genuine medical-grade silicone. The price point alone makes this impossible to produce legitimately.

High street retailers and pharmacies increasingly carry sex toys, though the range tends toward mainstream brands. These are generally reliable but the selection is limited compared to specialist retailers.

For a full breakdown of what to look for and what to avoid when buying online, see our guide to are cheap dildos safe.

How much should I spend on a first dildo?A budget of £25 to £50 is a reasonable starting point for a body-safe first dildo. This range gives access to good quality medical-grade silicone options from reputable retailers without overspending before you know your preferences.
Are cheap dildos safe?Not reliably. Very cheap dildos are almost always made from porous materials that cannot be properly sterilised. Some also contain phthalates which are linked to health concerns. The lower the price, the less likely the toy uses genuine body-safe materials.
Why are glass and steel dildos so expensive?The raw materials and manufacturing processes for borosilicate glass and surgical stainless steel are genuinely more expensive than silicone. However, glass and steel dildos are effectively lifetime products — they do not degrade over time and never need replacing if properly cared for.
Is a more expensive dildo always better?Not always, but material quality and safety do generally improve with price up to a point. The most important investment is choosing a non-porous body-safe material — a mid-range silicone dildo from a reputable retailer will outperform an expensive porous toy every time.
Can I buy a safe dildo for under £20?It is possible but requires careful checking. Some hard ABS plastic toys at this price point are body-safe. Silicone options genuinely below £20 are rare — if a product claims to be medical-grade silicone at this price, verify the retailer's credibility and material claims carefully.